From Almost Invisible to Page One and Warm Leads
- The Challenge
- Buyers research on Google before they get in touch, and almost nobody could find the brand there.
- What We Did
- Refreshed the whole website, fixed the technical SEO, then added search-focused blog content.
- The Result
- Pages started ranking after the first month and warm leads came in as soon as they did. Six months on, a number of keywords sit on page one and daily search visibility is up more than tenfold.
From 10% Opens to 41%
- The Challenge
- The same newsletter went to everyone, and only around 10% were opening it.
- What We Did
- Segmented the list to match the ideal customer, A/B tested the copy and kept whatever converted better.
- The Result
- Open rates up from about 10% to 41%, a 4% click-through rate, and more warm leads.
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